I think I can help your understanding a little on this. Facebook has always allowed the members to create groups based on fraternities, bands and other favorites of the members. Now, Facebook is going to allow businesses to create their own groups to advertise to members. There will be a Mastercard group for college kids to view as well as many other major companies like Apple and probably Microsoft. In other words, very impressionable college kids are going to be bombarded with advertisements of "Get a credit card today" and "Buy a Mac on a monthly payment plan!". This is going to add to the debt that these students are already suffering through. I definitely do not think it is a good idea.
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